How to Add Google Reviews Sitewide on WordPress
Google Reviews play a crucial role in building trust and credibility for your business. They serve as powerful testimonials from real clients, influencing potential customers’ decisions. If you have a WordPress site, adding Google Reviews sitewide can significantly enhance your brand’s reputation and engagement.
Why Add Google Reviews to Your WordPress Site?
Displaying Google Reviews on your website provides several benefits:
- Boosts credibility – Visitors trust reviews more than direct marketing messages.
- Enhances SEO – Positive user-generated content improves your online presence.
- Increases conversions – Prospective customers are more likely to engage with a business that has visible, good reviews.
- Builds trust quickly – Reviews help create transparency and authenticity.
How to Add Google Reviews Sitewide on WordPress
There are multiple ways to add Google Reviews across your WordPress website. Below are the most effective approaches:
1. Using a WordPress Plugin
The easiest way to add Google Reviews sitewide is by using a WordPress plugin. Here’s how you can do it:
Step 1: Install a Google Reviews Plugin
There are many plugins available for displaying Google Reviews. Some popular ones include:
- Plugin 1: Google Reviews Widget
- Plugin 2: WP Google My Business Reviews
- Plugin 3: Google Reviews Plugin by Trustindex.io
To install a plugin:
- Go to your WordPress dashboard.
- Navigate to Plugins > Add New.
- Search for a Google Reviews plugin.
- Click Install Now and then Activate.
Step 2: Connect Your Google Business Profile
Once activated, you will need to connect the plugin to your Google Business Profile:
- Go to the plugin settings.
- Enter your Google API key (You can get this from Google Cloud Console).
- Enter your business location or Place ID.
- Save the settings.
Step 3: Customize the Display
Most plugins allow customization. You can:
- Choose how many reviews to display.
- Select layout options such as sliders, grids, or lists.
- Filter reviews by rating.
- Style with custom colors and fonts.
2. Using Google’s Embedded Reviews
If you don’t want to use a plugin, you can embed Google Reviews manually:
Step 1: Get Your Google Reviews Embed Code
- Search for your business on Google Maps.
- Click on your business listing.
- Find the “Reviews” section and click the share icon.
- Copy the provided embed code.
Step 2: Add the Code to WordPress
You can add this manually to different sections of your site:
- For sitewide display: Add the code to a widget in the footer or sidebar.
- For specific pages: Paste the code into a custom HTML block in the WordPress editor.
Best Places to Display Google Reviews Sitewide
Adding reviews sitewide doesn’t mean they should appear everywhere. Strategic placement can enhance engagement without overwhelming visitors. Consider adding reviews in:
- The Website Header – Show a star rating or highlight a featured review.
- The Footer – Embed a rotating review widget that appears across all pages.
- Sidebar Widgets – Useful for blogs or service pages.
- Contact and About Pages – Build trust where potential clients look for credibility.
- E-commerce Product Pages – Reinforce purchasing decisions.
Keeping Your Google Reviews Updated
If using an automated plugin, reviews will update as new ones come in. However, if embedding them manually, consider updating the list every few months to keep content fresh.
Conclusion
Adding Google Reviews sitewide on your WordPress website is an excellent strategy to build credibility and boost conversions. Whether you use a plugin or manual embedding, displaying real customer feedback will enhance your brand’s trustworthiness. Try adding Google Reviews today and see the impact on your website’s engagement!
